Working for free to save the economy’s A$$ from disaster
should earn women a little something extra this year.

Shop the Collection

Share a digital bouquet with a mom who deserves more. Tag her and tell her why you value her.

  • “The lack of quality, affordable childcare for every mom in this country is a national crisis. When a family can’t afford child care, the responsibility to take on the role of caregiver usually falls to the mom. We need to change this broken system now.”

    Amy Schumer

  • “What impacts our mental health isn’t just the added stress or the sleepless nights. It’s that even though people finally see everything we do, they still don’t value it. Moms don’t get any respect – that’s what needs to change. Culture needs to change.”

    Reshma Saujani

  • “I think dads are praised when they express that they are caregiving, or need to caregive. They seem to always get an applause simply by just showing up. With women, it’s either an expectation that we step in to take on the full role, or we’re looked at like we’re too distracted to be capable of doing anything else.”

    Adrianne W, Tennessee, Mom of 1

  • “I was forced to choose to provide for our livelihood or provide a stable education for my child—how could anyone choose between the two?”

    Rebecca O, Nevada, Mom of 1

Marshall Plan for Moms is a national movement to center women in our economic recovery and value women’s labor by advocating for public and private sector policies that support all moms. Other countries have social safety nets—America has moms. It’s time for this to change.

Proud to Be Supported By

  • Better Life Lab, New America
  • Community Coalition
  • Gender Fair
  • Eagle Heart Collective
  • Hey Mirza
  • HoneyBee
  • Income Movement
  • Int’l Assoc. of Maternal Action and Scholarship
  • Justice for Migrant Women
  • Luminary
  • LA Women’s Collective / 100 Days for Care
  • Magnolia Mother’s Trust
  • Military Family Building Coalition
  • Mom Congress
  • Mom’s Hierarchy of Needs, LLC
  • MomsRising
  • MomWarrior
  • MotherNation
  • Mother.ly
  • National Council of Jewish Women
  • National Women’s Law Center
  • Neighborhood Villages
  • 1199 SEIU
  • Oxfam
  • Paid Leave for All
  • PL+US
  • Project Matriarchs
  • ScaryMommy
  • Sleuth
  • TendLab
  • The Cru
  • The Motherhood Center
  • The Representation Project
  • The WIE Suite
  • United State of Women
  • Vote Run Lead
  • Women’s March
  • WRK/360